Alex Pareene on the link between the profitability and ethics of newspapers in the Columbia Journalism Review:
In retrospect, it seems inevitable that American journalism’s professional norms around fairness and ethics emerged at a time when newspapers and magazines were good investments for normal financial reasons. Safe investments attract safe corporate investors. Corporations like clear standards of conduct and don’t like offending huge numbers of potential customers, which is how Yellow Journalism gave way to “All the News That’s Fit to Print” and the mainstream media as we knew it. The market played a big role in determining content. A big city paper could lean a little to the left or the right, but it couldn’t go full–John Birch or all–in Yippie without losing the thing that gave it power: monopolistic access to the eyeballs of the city’s literate adults.